Nissan Franchise
Shopper Journey
DealerOnBowie, MDAUTHORITY
59 • Priority B
Live shopper journey analysis
Website, SRP, VDP and lead paths reviewed
Last 30 days
Forms & Calls
Monitor form completion rates, abandonment points, call engagement, and lead quality to optimize conversion paths.
• Form starts and completions
• Field-level abandonment analysis
• Call clicks and completion rates
• Response time tracking
• Lead-source attribution
